https://www.rickweissinger.com/thoughts daily 0.75 2025-08-25 https://www.rickweissinger.com/thoughts/the-elements-of-lead-gen-and-demand-gen monthly 0.5 2025-03-28 https://www.rickweissinger.com/thoughts/cannes monthly 0.5 2025-03-28 https://www.rickweissinger.com/thoughts/blog-post-title-two-hrtll monthly 0.5 2025-03-23 https://www.rickweissinger.com/thoughts/blog-post-title-three-4bdja monthly 0.5 2025-02-25 https://www.rickweissinger.com/thoughts/blog-post-title-four-jr6mm monthly 0.5 2025-03-21 https://www.rickweissinger.com/about daily 0.75 2025-08-25 https://www.rickweissinger.com/home daily 1.0 2025-08-25 https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/1742928054557-Y1YSG0PKR58F9ITPIF7F/unsplash-image-US9Tc9pKNBU.jpg https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/1740327608756-IN6XIJD6F4PJ394E748O/CRW-design-ANI.jpg https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/1742927969754-RXBUFBJR9BSY1I4A29OO/unsplash-image-xIbmtX7cn2c.jpg https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/1742928019628-F0V0EJW7YOQQMEOZD8O8/unsplash-image-Xaanw0s0pMk.jpg https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Rick Weissinger | Brand inspiration https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Rick Weissinger | Brand inspiration https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Rick Weissinger | Brand inspiration https://www.rickweissinger.com/contact daily 0.75 2025-08-25 https://www.rickweissinger.com/examples daily 0.75 2025-08-25 https://www.rickweissinger.com/examples/event-marketing monthly 0.5 2025-08-25 https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/9d35f633-c9e1-4dc7-be7e-45fd1dc0237b/Summit2014.jpg Rick Weissinger | Examples - Healthcare IT events THE FIRST SUMMIT Featured educational tracks and general sessions, as well as networking and recreational blocks https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/26cd6aa9-f975-4a80-9cd4-e9735d048537/DrJElders.jpg Rick Weissinger | Examples - Healthcare IT events THE FIRST SUMMIT Keynote: Dr. Joycelyn Elders,
 former U.S. Surgeon General https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/a54fee52-490b-46e9-9e37-9d3ce07b2239/ValueCycle2015summit.jpg Rick Weissinger | Examples - Healthcare IT events THE FIRST SUMMIT This event also introduced the Value Cycle concept https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/51d473f6-3c70-4673-b8d8-04edb958dd8d/Summit2015.jpg Rick Weissinger | Examples - Healthcare IT events THE SECOND SUMMIT This year saw increased in size and ambition https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/907f0c51-1ca8-4921-ad40-d6c746f4e7d1/MarielHemingway.jpg Rick Weissinger | Examples - Healthcare IT events THE SECOND SUMMIT Keynote: Mariel Hemingway, Academy Award-nominated actor and mental health advocate
 https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/1561474a-1d0a-47b0-8ae4-66a37a9d4cb2/Summit2015bowling.jpg Rick Weissinger | Examples - Healthcare IT events THE SECOND SUMMIT Every event was an opportunity to form and strengthen relationships with clients and prospects https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/8b37664e-ad19-4bf6-b1de-a6485060df24/Summit2016.jpg Rick Weissinger | Examples - Healthcare IT events THE THIRD SUMMIT Again, bigger and better. https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/2790faba-daa6-4ad8-8b3e-b54e738f5a9c/jrmartinez.jpg Rick Weissinger | Examples - Healthcare IT events THE THIRD SUMMIT Keynote: J.R. Martinez, Iraq war veteran, Dancing With the Stars winner, 
author and mental health advocate https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/3fbf6ed6-3669-4b74-bd6d-67f08c90fe78/Summit16app.jpg Rick Weissinger | Examples - Healthcare IT events THE THIRD SUMMIT This event saw our first event app, with a complementary passport game https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/b954be94-3647-4dae-a0bc-9bf4eed70ab7/2016meeting.jpg Rick Weissinger | Examples - Healthcare IT events THE THIRD SUMMIT Educational and general sessions featured speakers from major hospital networks, as well as Craneware thought leaders https://www.rickweissinger.com/examples/highland monthly 0.5 2025-08-25 https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/c0e5c0a9-dba3-46c0-a21f-1d2cebd41825/Highland+poster.jpg Rick Weissinger | Examples - Identity Poster https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/f857b133-c8a6-4a60-b488-27efbfdd5603/08b02778-563a-442a-9d59-cf97723a607b.jpg Rick Weissinger | Examples - Identity Packaging https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/caadef32-704f-4b81-8265-fcddacff9fd1/Highland+Brewing+Company+-+Logo+on+transparent.jpg Rick Weissinger | Examples - Identity Logo https://www.rickweissinger.com/examples/rebranding monthly 0.5 2025-08-25 https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/0b195b97-8d8d-4a6b-94c7-30cb06625a02/CRW-value-cycle.jpg Rick Weissinger | Examples - Healthcare revenue cycle The completed value cycle https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/e03c2bbc-b84e-47bb-942c-0e236455b7ef/Value+cycle+sketch.jpg Rick Weissinger | Examples - Healthcare revenue cycle My first sketch of the value cycle https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/f83e0ee1-7b1d-46ff-a666-25f166ce577d/CRW-planning.jpg Rick Weissinger | Examples - Healthcare revenue cycle Lots of planning https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/9735a057-bb0c-453f-8329-6859379fd5bb/CRW-ad.jpg Rick Weissinger | Examples - Healthcare revenue cycle New advertising https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/80d1d8b8-0a05-4c84-abe2-5a7a24885538/CRW-logo.jpg Rick Weissinger | Examples - Healthcare revenue cycle New logo https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/e7c501c0-4e08-41d2-8722-29013e1f859d/Craneware+messaging.jpg Rick Weissinger | Examples - Healthcare revenue cycle Brand guide https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/7b92972e-a715-49ea-b360-7977aedd3486/CRW-design-ANI.jpg Rick Weissinger | Examples - Healthcare revenue cycle Trade show equipment https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/99ae7ccb-eb03-4651-9dff-4a6deb660438/CRW-shoes.jpg Rick Weissinger | Examples - Healthcare revenue cycle And of course, new shoes https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/b0560ea2-8d05-4eae-88fe-028943adba0e/CRW-share-price.jpg Rick Weissinger | Examples - Healthcare revenue cycle The results https://www.rickweissinger.com/examples/brightworth monthly 0.5 2025-08-25 https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/1740327524584-C2BKIDP1O08HULFVMVKL/Brightworth+website.png Rick Weissinger | Examples - Registered Investment Advisor The visitor is the hero of this story https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/598e3af1-b557-4931-b22c-04ea38c55fce/Verticals.jpg Rick Weissinger | Examples - Registered Investment Advisor Firm was re-organized by verticals https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/68e546ed-a458-4c70-903b-cd65c84e13e5/Wealth-journey.jpg Rick Weissinger | Examples - Registered Investment Advisor Content by stage of life https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/fcaab904-17bf-4c7e-9d22-0023c21812b9/Building-your-wealth.jpg Rick Weissinger | Examples - Registered Investment Advisor An example of targeted content https://images.squarespace-cdn.com/content/v1/67b9e1e83b37936ca268b238/9986e9bb-1435-446f-beaa-4bf621c208dc/Blog.jpg Rick Weissinger | Examples - Registered Investment Advisor Constantly updated content